Scrubs in the Kitchen

Branding, website design and build for a startup food blogger and chef.

Challenge

Whilst also training to be a doctor, the client was also a keen chef. She wanted to share her recipes but needed a platform and an identity to do so. She only had the name Scrubs in the kitchen to go on.

Solution

Create an identity that gets across the client’s personality. Also design and build a website ideal for blogging and easy to update by the client.



The logo has energy and uses the image of a stethoscope to point towards the client’s background as a doctor. The angled script style is fun and the client was very pleased with it.


The website is simple and clean, it has a rotating home page slider for the most recently uploaded recipes. It allows the client to easily keep it up to date.